Quick Hits: Active International Employs MediaBank, Compete Partners With Omniture
ADOTAS - March 4 , 2010
Corporate trade firm Active International has named MediaBank, provider of integrated procurement technology and advanced analytics software for advertising agencies, it's software source for media buying, tracking and reporting. After a year of consideration, the honchos at Active decided MediaBank's O|X and A|X Suites would be the best-suited platforms from which to buy and analyze both traditional and digital media.


Gauging true performance with cross-media analytics
ADOTAS - October 7, 2009 by John Bauschard
Media departments are no place for guessing. With millions - even tens or hundreds of millions - of dollars at stake, clients want hard data showing that their budgets are being well spent.


Starcom Added To ePort Roster, Service Hits $200 Mil. Level
MediaPost Publications - June 17, 2009
After a year in use, the Television Bureau of Advertising's new electronic ordering system ePort has added a big media agency to its list of companies using the system.


Starcom Mediavest Group is online with TVB ePort
New York - June 17, 2009
TVB ePort received its first electronic orders from Starcom MediaVest Group (SMG) last week, connecting the electronic platform to its biggest agency to date.


MediaBank Web Services Establishes New Connectivity Standard
Chicago - May 18, 2009
Open Architecture Facilitates Unprecedented Integration with Media Partners


MediaBank Named Finalist for ITA CityLIGHTS Award
Chicago - April 27, 2009
Recognition Highlights Company's Product Innovation and Rapid Growth


Draftfcb extends MediaBank relationship to digital buying services
Chicago - April 15, 2009
Agency joins other leading firms to adopt solution for improved digital workflow


Comscore And Mediabank Announce Partnership To Provide Ad Agencies With Integrated Media Planning Toolkit
Reston, VA - April 15, 2009
Integration Will Streamline Media Planning with Buying, Execution and Billing Processes


MediaBank Fully Integrates Minute-by-Minute Data Into Its Product Suite
Chicago - April 3, 2009
MediaBank O|X Media Buying System Enables Most Detailed Analysis of TV Viewership


MediaBank Digital Dashboard Delivers User-Based Customization to Client Agencies and Advertisers
Chicago - March 18, 2009
Breakthrough application features mission-critical "dashlets" for digital media buying


The End Of An Era: Roles Shift For Media Planning & Buying
Mediapost Publications - March 5, 2009
It was announced last month that Publicis' Starcom MediaVest Group (SMG) and Donovan Data Systems (DDS) have reached an agreement and have ended the arbitration process they have been undergoing over the last year-and-a-half. Behind this conflict is the well-publicized acrid battle between DDS and MediaBank.


MediaBank Expands Product Suite to Give Media Buyers an Edge
Chicago - March 4, 2009
Extended Solutions Address Clients' Evolving Needs and the Rapidly Changing Industry


MediaBank Integrates with Google TV Ads
Chicago - January 27, 2009
Addition of Google TV's Platform Further Demonstrates MediaBank's Mission to Helping the Industry Evolve through Technology


MediaBank Named AlwaysOn OnMedia 100 Winner
Chicago - January 23, 2009
Company Selected as Technology Innovator in Online Advertising and Service Providers Category


MediaBank Certification Streamlines Audit Processes for Clients
Chicago - January 16, 2009
Statement on Auditing Standards (SAS) No. 70 Type II Assures Security and Effectiveness of Controls, and Helps Save Time and Money


MediaBank Signs Long Term Agreement with Empower MediaMarketing
Chicago - December 10, 2008
MediaBank Diversifies Client Roster and Demonstrates Scalability of MediaBank O|X with New Account Win


MediaBank Partners with IAB to Set Standards For Interactive Media
Chicago - December 5, 2008
Founding Member of IAB Program to Improve Digital Advertising Efficiency


MediaBank Is First Media Management System to Partner With Ad-ID
Chicago - November 24, 2008
Partnership Allows Advertisers and Agencies to Significantly Improve Operating Efficiency


8 Myths That Haunt Online Marketers
iMedia Connections - November 17, 2008
Introduction and Myth 1 - Sure, you've heard it all before -- but is everything we hear right? We asked digital media experts to go against the grain and debunk some commonly held wisdom about the business. more >>


MediaBank Integrates with Mediaguide to Enhance Radio Advertising Management
Chicago - November 17, 2008
Partnership Transforms Radio Advertising by Increasing Transparency, Accessibility and Control


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